Long title I know! But I feel that many business owners need this spelled out. There are so many exceptional businesses with content that’s been there for five years, untouched. The world is advancing too fast for you to ignore these small things. Put yourself in your potential client’s shoes.  What is your automatic assumption […]

I’ll keep this short and sweet. I’ve tested the below on 100% generated AI content and they all passed the test. That said, not all of them were able to detect content with minor alterations and almost all of them did not detect edited content. Even those that tell you the human intervention percentage. 1- […]

Did you know that an extra 2 seconds of load time increases the average bounce rate by 32%, according to Google. Not only that, but if a page load time crossed five seconds the average bounce rate will jump to 90%. Did you also know that keeping white space around 20% per page increases the […]

Most confuse business planning and strategic planning with strategy. Those are two entirely different things. What is Strategic Planning? It’s a set of activities that a given company plans on accomplishing. Increasing sales, expanding market share, improving customer experience, and so on. All that’s great, but these goals together won’t get you to a specific […]

I recently wrote an article about creating the perfect business slogan and half of my advice in there required surveys. To keep things as easy as possible for you, here’s my go-to list of online survey tools. Surveys are a waste of time for my business If you think that, here are a few reasons […]